Top Insurance Websites in Thailand

Name: Top websites in Thailand (Insurance)
Creator: Semrush
License: https://sem1.visionseotools.com/company/legal/terms-of-service/

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Insurance Websites in Thailand, Updated July 2026

July 2026

Domain

Visits

Desktop share

Mobile share

MoM

YoY

Main Traffic Source

krungthai.com

18.35M

8.11%1.49M

91.89%16.86M

↓24.49%

↑100.98%

Direct

kasikornbank.com

16.55M

12.46%2.06M

87.54%14.49M

↑16.64%

↓19.9%

Direct

nhso.go.th

1.43M

69.72%994.63K

30.28%431.88K

↑14.87%

↓28.61%

Direct

scb.co.th

1.4M

25.25%352.24K

74.75%1.04M

↑4.22%

↓57.19%

Direct

roojai.com

632.11K

18.18%114.89K

81.82%517.22K

↑20.85%

↓33.31%

Direct

muangthai.co.th

594.9K

26.07%155.09K

73.93%439.81K

↑28.52%

↑11.55%

Direct

tqm.co.th

428.55K

12.7%54.44K

87.3%374.11K

↑41.6%

↓26.3%

Direct

aia.co.th

408.68K

52.13%213.05K

47.87%195.63K

↓17%

↓39.33%

Direct

honda.co.th

344.41K

48.01%165.35K

51.99%179.06K

↑45.21%

↓48.7%

Direct

rvp.co.th

320.51K

48.17%154.4K

51.83%166.11K

↑16.76%

↓21.58%

Direct

allianz.co.th

283.53K

43%121.93K

57%161.6K

↓7.02%

↓11.95%

Direct

uob.co.th

263.15K

59.29%156.02K

40.71%107.13K

↑3.06%

↓55.31%

Search

oic.or.th

262.08K

30.54%80.04K

69.46%182.04K

↑72.36%

↓20.92%

Direct

viriyah.co.th

198.67K

41.51%82.48K

58.49%116.2K

↑33.36%

↓33.62%

Direct

fwd.co.th

176.15K

35.4%62.36K

64.6%113.79K

↑9.13%

↓50.26%

Direct

chubb.com

161.09K

51.38%82.77K

48.62%78.32K

↑1.18%

↓16.67%

Direct

counterservice.co.th

152.09K

7.82%11.9K

92.18%140.2K

↑345.84%

↑26.64%

Direct

bangkoklife.com

145.2K

63.48%92.17K

36.52%53.03K

↓32.2%

↓24.66%

Direct

bangkokinsurance.com

128.49K

42.83%55.03K

57.17%73.47K

↑76.61%

↓57.08%

Direct

msig-thai.com

128.3K

38.22%49.04K

61.78%79.26K

↓16.52%

↓42%

Direct

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Key Insights on Top Insurance Websites in Thailand on July 2026

As of July 2026, krungthai.com leads Insurance in Thailand with 18.35M monthly visits. Its audience skews mobile-first (8.11% desktop / 8.11% mobile), and traffic is down month over month -24.49% and up year over year 100.98%. kasikornbank.com holds second with 16.55M visits and a mobile-leaning mix (12.46% desktop / 87.54% mobile), while nhso.go.th ranks third with 1.43M visits.

Across the leaders, royallondon.com is the most mobile-first (100% of visits), whereas moneyandbanking.co.th is the most desktop-reliant (100%). Momentum favors lelynx.fr in the latest month (20,383.48%), while thaivivat.co.th shows the steepest pullback.

Acquisition patterns also differ: krungthai.com is driven primarily by search, krungthai.com by direct, and krungthai.com by referral; overall, 74 of the top 100 sites are direct-led, 18 are search-led, and 7 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

Top Insurance Websites in Thailand